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    Mouser Electronics and Macnica Associations to Support Engineers in Japan from Prototype to Production

    Mouser Electronics, and Macnica, are pleased to announce a new strategic partnership to deliver the highest levels of service and support to Japanese design engineers. With the partnership, Mouser and Macnica are introducing a new co-branded website available to customers in Japan.

    Macnica is the leading Japanese semiconductor distributor focused on offering technical support and the continuous advancement of its technological capabilities. Macnica became an industry pioneer by creating a business model that focused on providing technical support and established itself as a new type of “technical trading company.” Mouser is the industry’s leading New Product Introduction (NPI) distributor with an e-commerce model that makes it easy for engineers and buyers to find engineering quantities of the newest products for their designs. In addition, Mouser offers instant availability of both development tools and semiconductor products from the leading manufacturers.

    “We are excited to partner with Macnica and leverage our e-commerce and NPI expertise to serve engineering customers in Japan,” said Glenn Smith, Mouser President and CEO. “We will be able to maximize our strengths for mutual benefit and serve Japanese engineers with the highest levels of service while increasing our brand presence in this important market.”

    ELE Times Bureau
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